Blog
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Top Quality Carpet Fitting with These Trimming Knife Blades
By following a set regime, carpet fitters can make sure they always work to a high standard. Taking responsibility for everything from training to the tools that you use should stand you in good stead. Knife-Point have taken a look at 5 points which are worth bearing in mind – including the use of trimming knife blades
Take Care to Select the Right Staff
Make sure you have the right team behind you. In all likelihood, you’ll be working with at least one other person – whether it’s for carpet fitting at commercial or domestic premises – so it pays to pick your staff wisely. If you have confidence in their ability and have made sure that they’re well trained, you shouldn’t run into any difficulties.
Tailor to the Size of the Job
For cost-effectiveness, you need to pick the size of your team appropriately. If you’re just fitting carpets for a couple of rooms in a small home, you’re not going to need more than a couple of pairs of hands. In contrast to this, if you’re working on a carpet refit for large commercial premises, then one or two people aren’t going to be enough for you to carry out the work quickly.
Great Materials Pay Dividends
Better materials will ensure a higher standard of completed work. This doesn’t mean that you have to spend a fortune on the products that you source; you just need to research where you get them from. By doing so, you’ll learn where you can get the best deals; both for your finances and those of your customers.
Trimming Knife Blades from Knife-Point
Making sure you have the right tools is perhaps the most important factor in any carpet fitting job. When cutting materials, it’s essential that you’re able to work precisely and for the implementation of the work there is no better product than Knife-Point’s trimming knife blades. With plenty of choice available to you – both in size and quantity – they’re sure to be ideal.
Customer Testimonials are Invaluable
With every job you work on you’ll want to make an impression and when you do this, it makes sense to record the happiness of the customer. Simply asking them to put a few words together for you is easy to do and it could well pay dividends for you in the long run. A great way to help you get repeat custom is through the publication of client testimonials on your website.
Excellent Trimming Knife Blades from Sheffield Supplier
Knife-Point also offer a number of other cutting tool ranges to their customers, as well as their trimming knife blades. Snap off blades and planer blades are two other examples of products that our popular with their clients. To find out more, why not give them a call today on 07737133030?
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Trimming Knife Blades for Carpet Tradesmen
To secure the satisfaction of your customers within any trade, you need to have the right tools to back up your skill-set. Never is this truer than with carpet fitting, which requires a special type of blade for you to be able to implement any work to the best of your ability. For such applications, the trimming knife blades available at Knife-Point are absolutely ideal. Coming in a range of sizes and quantities – with competitive pricing to boot – you’d be hard-pressed to find the products you need in a better place.
To help back up why the trimming knife blades that Knife-Point stock should be the ones that you choose to purchase, they’ve put together a short guide to explain their superiority.
It’s Important to Have the Choice that You Need
Knife-Point appreciate the importance of being able to purchase the exact blades that you require. As such, they stock everything from concave to hooked trimming products. No matter which ones you choose, you’ll be able to buy the amount that you need from them; as they continue to offer various bulk-purchase options.
Carbide Grade Delivery
A number of Knife-Point’s trimming knife blades– including Stanley branded ones – have carbide edges, which are particularly handy when it comes to heavy duty work such as the fitting of carpets. When the edges are made in this way, it’s far easier for the rest of the blade to be made flexible during any job.
The Home of Steel
Fondly referred to as the ‘Steel City’, Sheffield has a famed reputation for steel manufacture. With that in mind, the fact that Knife-Point continue to supply thousands of tempered carbon steel blades made in the city helps to reinforce the quality that they’re regularly able to provide.
Trimming Knife Blades Highly Durable
Leather, card, paper, carpet, link, vinyl and a number of other sheet materials are just some of the vast amount of materials which are suitable for cutting with a large selection of Knife-Point’s trimming knife blades. This versatility makes them highly appealing – and useful for varying implementations.
Value for Money is Vital
Value for money is an important factor in the purchase of any product. When you buy something, you want to be sure that it justifies the expenditure that you’re required to make on it; and when you achieve satisfaction in this way it can be highly-rewarding. With Knife-Point’s trimming knife blades, repeat purchases are all but guaranteed; as the prices and quality they deliver are exemplary.
Swann Morton Products Add to Trimming Knife Blades
Further to Knife-Point’s trimming knife blades, they also offer a number of other quality product ranges to their customers. Planer blades, snap off blades and a variety of Swann Morton tools are just a few other examples of these. Regardless of the ones that you choose, the great pricing and quality of products always remains the same.
To find out more, why not contact them today? You can reach them via email at sales@knife-point.co.uk; or by giving them a ring on 07737 133 030. One of their helpful and friendly team will be able to answer any queries that you may have regarding their services.
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10 things your SEO company won’t tell you
Don’t fall for the slick sales-pitch or the expensive offices – Here are 10 things to help stop you getting ripped off
Don’t get ripped off by an expensive poor-quality SEO company So, you’ve either paid for or are considering paying for search engine optimisation (SEO services) but you’re not sure what to expect or how to measure the results. This article helps dispel a few myths, and talk about the pitfalls to watch out for to make sure you get excellent, tangible results and value for money when you hire and SEO company. Follow the advice here to help stop your website getting penalised by Google, make sure you don’t get ripped off and help make sure to don’t spend more than you need to.
1. There are keywords and there are keywords
It’s easy to get to page one of Google. Here is a quick example: if you do a search for ‘jfjfjf’, right there in in position one, page one of Google there’s a YouTube video uploaded by someone called ‘GRRRRRR145’. If you’d like me to get you to page one, position one for the keyword ‘jfjfjf’, no problem. Of course I can do it for you… but what is the point? Just as I wasn’t searching for a video of a girl talking after breathing in helium when I typed in that phrase, neither will your potential customers be using that phrase to find your products and services.
These poor quality SEO companies might get you to position one, but it will often be for the wrong phrases (keywords). It’s not a coincidence that there is very little competition for some these phrases – it’s because no one is searching for them and that is why it’s so easy to get you right up the rankings for them. This is what a lot of poor quality SEO companies will do when they promise you page 1 for your website.
If you’re going to get to for first position on Google it needs to be a relevant search phrase or there is no point. Agree your keywords in advance, monitor their position, and make sure they’re words your customers will actually be typing into Google to find your products and services.
2.The SEO effect often stops shortly after you stop paying for it
The poor quality SEO companies will give you an endless list of SEO activity they will provide for you, but in reality, they’re often just focusing on inbound links. Why? Because that’s not only easy but it’s the way it’s always been done and the only way most of these companies know how to do it.
The problem, however – and it’s a very serious problem – is that as soon as you stop paying for link-building, the effect starts to disappear. For example, high quality on-site SEO and articles linking to your site from high-quality sites will give you an excellent long-term increase in the Google rankings. poor quality links will at best do nothing for your long-term SEO and may even damage it by getting you penalised by Google
When it comes to link-building, focus on quality not quantity.
3. They’re trying to deceive Google
Google has become clever enough to spot the type of SEO that poor quality sites create for you – because it’s effectively attempting to deceive Google. Now, more than ever, trying to deceive Google is a very bad idea as you’re likely to wind up getting penalised for it. Inbound links should certainly be part of your SEO strategy but they have to be natural links from high quality (and preferably relevant) sites. The poor quality SEO companies unfortunately don’t discriminate between good and bad sites.
Not all links are valuable – poor quality inbound links can have a very serious detrimental effect on your Google rankings
4. You can’t pick an SEO company based on price
Cheap SEO isn’t necessarily bad SEO just as expensive SEO isn’t necessarily good SEO. That friendly, chatty guy you know has unfortunately just baffled you with bullsh*t. he’s told you that the SEO his company does is better than the SEO services provided by the ‘other’ companies, however, ultimately, you’re just going to get the same SEO as if you’d bought from the cheapest company you could find.
Unless you get regular reports with tangible results showing you clear methodology, you won’t know whether you’ve been paying for good quality SEO or poor quality SEO until it’s too late.
5. Google wants your site to be good quality, which doesn’t mean contrived inbound links
If you’ve paid for SEO services in the past and have had a bad experience, there’s a good chance probably got the ‘poor quality’ stuff – probably at best just some poor-inbound links and not much more. Poor quality purchased links are effectively an attempt at deceiving Google and Google is smart enough to spot this and you may get penalised for this loosing position in the rankings.
This about it like this – good quality SEO is about helping your site communicate well with Google – communicating your sites subject, purpose, products, services, geographical area, etc. Poor quality SEO is cheap attempt to manipulate Google into thinking your site is more important or authoritative than it really is. A poor quality site not only reflects badly on your business but also ranks badly. Therefore, logically, you should focus on quality with everything you do including your SEO
A good quality site provides a good user experience. One of the things that adds to the user experience is good quality content. This is the first step in helping build natural, organic links. Of course, not every business is going to be able to get natural, organic links, but it’s something to bear in mind.
If your site is built properly from the beginning, including good quality content, your site will naturally communicate your products & services clearly and therefore organically reflect its importance in terms of communicating with Google – no need to further SEO, Google will already have a clear picture of your site and rank it accordingly. The problem with most SEO in its current form is that is attempting to make sites appear more important that they would otherwise have appeared. obviously, Google doesn’t want this to happen!
To conduct search engine optimisation properly you need to communicate clearly with Google, not attempt to deceive it.
6. It’s really not rocket-science, or witchcraft, or magic – SEO is very simple
Falling for the SEO companies ‘slick sales pitch’ about how their ‘technical approach’ is better than everyone else’s is probably just BS to get you to sign up. You do and you’re then immediately passed to some spotty 17-year-old account manager. And going with the company with the expensive offices means your money being spent on their business rates when it should be going on your website SEO.
The reality is that SEO is not particularly complicated and doesn’t involve any ‘magic’. What it does involve though, when done properly, is a lot of time. Optimising images, re-writing content, creating SEO optimised articles, building good quality links, doing the search engine hand-shakes, etc. are all very time consuming which is where your money should be going.
Don’t fall for the salesman, speak to the guy who’s going to be doing the leg-work to make sure they know what they’re talking about and you’re going to get value for money.
7. There is website traffic and there is website traffic
What use is a million visitors to your site if none of them are your target customer? Failing to do a comprehensive competitor and search analysis before beginning your SEO campaign might mean you get it completely wrong and wasting money could be the least of your worries!
Badly optimised images and a badly optimised site combined with a lot of traffic can, for example cause your hosting account to become suspended or maybe worse!
Optimising your on-site content and focusing on the correct key phrases from the start of your SEO campaign will mean you’re much more likely to get the right visitors to your site and you’re less likely to have server problems.
8. Google continues to become smarter at spotting poor quality SEO
From what I have seen over the past few years, I would say that this year is probably the last one you’ll be able to get away with poor quality SEO that focuses on link-building.
Google continues to become smarter and, as we’ve seen earlier in this article, it doesn’t like to be deceived… but more importantly; don’t deceive yourself that poor quality SEO is anything other than attempting to deceive Google!
Unless you know you’re getting high-quality SEO services, you are taking a very big gamble with your website!
9. Protect your professional image
Your reputation is vitally important and therefore you need to protect it. Allowing someone else to write and publish information about your company, pertaining to have come from you and without you having approved it could be asking for trouble.
Are you sure the articulate guy who sold you the SEO services in the first place is the one also doing the writing? How much do they actually know about your business? How much time is spent on quality control?
Simply focusing on quality as opposed to quantity gives you much more opportunity to make sure the information being published properly reflects your business.
10. On-site SEO is your number 1 priority
Every house starts with its foundations. Obviously, you don’t invite people round for a house-warming party until it’s built – that would be silly! And this is the same with your SEO. Failing to get the basics done properly at the start means you’re throwing away your money.
Start with the foundations and build from there. The irony is, simply getting the basics done properly in the beginning will often mean that you don’t even need to spend anything on any further SEO!
Get your website properly optimised and continue creating good quality content for it before you start your inbound linking SEO
How do I get good quality SEO help & advice?
For high quality SEO and making sure your web development is done properly, call Seven Creative today on 0114 383 0711 or contact us through the contact page
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5 reasons why it might be time to update your website content
5 reasons why it might be time to update your website content How long is it since the text on your website was updated? Have you been meaning to rewrite it for ages, but it keeps getting put to the bottom of the to-do list as more urgent work presses on your time? This is a common story for many website owners, however, it might actually be a good time to get your website content updated. Here’s why:
1. Search engines love fresh content
Google loves lots of recently updated content. Websites that regularly add new, unique content are often seen by search engines as more important, and more relevant to web users. That means, if you keep your website up to date, you should naturally rank higher in the search engines than a site whose content remains the same, or hasn’t been updated for quite a while.
It’s also worth checking that your website copy includes the words and phrases that you would like to be found online for. Search engine optimised copy means that your website will be more likely to be found by search engine users when they search for a product or service that you offer, meaning more visitors to your site.
2. A news section or blog is great for SEO
Does your website have a news section? If so, when was it last updated? Adding and regularly updating a News page is a great way of keeping your website up to date with fresh content that search engines and potential customers will love.
There’s nothing worse than checking out a company’s news page only to find that it hasn’t been updated for 6 months. Are they not very busy? Have they gone out of business? You might not think that your company has anything to shout about, but there are lots of things you could write a short article on. For example, a new product, a new member of staff, a great testimonial, or even industry news.
3. Visitors trust up-to-date sites
Regular, loyal customers who see you as a reliable and trustworthy business may be fairly familiar with your site. Why not give them something new to read when they next visit? Adding fresh material to your site on a regular basis means they will keep coming back to see what’s new!
4. Your content is out-of-date or not accurate
So your website copy has been the same since your site went live 3 years ago. If this rings true, you need to act, and fast. Businesses naturally progress and grow, and your website needs to reflect this. The chances are, you’ve developed your services, expanded your product range or gained the experience to specialise in a particular area. And it’s not just your business that may have developed, changes in your industry are inevitable, and keeping up to date with them is key to establishing trust between you and your customers.
5. The contents is boring or not engaging
Even the most brilliant content can become stale over time. The attention of online readers is incredibly short, you literally have a few seconds to grab them and make them want to keep reading. Your website copy may describe exactly what you do accurately, but is it lively enough to capture the attention of a reader and to keep them there?
Content needs to be concise and captivating, getting to the point quickly, and providing the option for readers to find out more. Text should be in bite sized sections, making it easy to scan and process the information with little effort. Text heavy paragraphs that aren’t broken up by images or bullet points are a real put off too!
I still don’t have time to update my website content!
Getting an agency to refresh and rewrite website contents may be more affordable than you think. We’re based in Sheffield and are very experienced in writing copy for websites. We also specialise in SEO and SEO copywriting which is a very important consideration when updating your site. If you’ve been meaning to update your website copy but never quite got round to it, we can help.
Call Seven Creative on 0114 383 0711 or get in touch through our contact page today.
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Crafting Essentials Such as Stanley Knife Blades
Craft-making is a source of joy to many people and can be rewarding work to do. If you’re one of the individuals who have an interest in this hobby, there are a number of tips you can follow to ensure that any work you do is of the highest quality. One essential way to ensure success is through the tools you use, as this will have a big influence on both accuracy and end results – Stanley knife blades are ideal. With that in mind, Knife-Point have put together a detailed guide surrounding how they can help – and offered some other helpful tips too.
Get Top Quality Materials
Taking card-making as an example, it’s worth researching both the quality of the card you’re buying and where you can get the most aesthetically-pleasing accessories for them. The better quality the materials you buy to make your products with, the better standard they’re likely to be upon completion.
Set Out Your Aims
Before you start out with any new crafting task, it can be beneficial to set out exactly what it is that you want to achieve. If you’re producing an item for a client for example, you may feel that precision is of paramount importance. Or, if it’s just for your own enjoyment, you’ll probably be able to relax more and experiment.
Be Versatile
Particularly for those who create craft items as a career, it’s important that you stand out from your competitors. What is that you can offer that other people can’t? Why would they choose to purchase your products over the company they’d normally go to? It’s essential to stamp your own individual style on the products you produce, as this will help you to eclipse competitors.
Use Stanley Knife Blades
Knife-Point’s Swann Morton and Stanley knife blades are the ideal cutting tools for those carrying out hobbycrafting tasks. This supplier stocks both product ranges in abundance, offering great choice when it comes to both the quantities you’re purchasing and the blade sizes that you need. Products from both of these manufacturers are always sure to impress.
Take Joy from Your Work
One of the best pieces of advice Knife-Point offer is to simply enjoy what you do. Whether you’re crafting as a hobby or for a paid job, you’re far more likely to create better products if you take pride and happiness from the work you do. Passion goes a long way and it’s always worth keeping that in mind. planer blades
Swann Morton Blades from Knife-Point
Prime Tooling’s Swann Morton and Stanley knife blades are only some of the many tools they supply. You can also get trimming knife blades and snap off blades from them too. To find out more about any of the products mentioned here, you can give them a call today. You can do so by ringing 07737 133 030. Alternatively, why not drop them an email to sales@knife-point.co.uk?
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Search Engine Optimisation (SEO) – what is a sitemap?
If you’ve ever looked into search engine optimisation (aka SEO) in any detail you’ll probably have come across what’s known as a ‘sitemap’. And if you are new to SEO, you’ll also probably be asking yourself ‘what is a sitemap’? A sitemap, in its simplest form, is a file (or files) that provide information about files and pages on your website. It normally site with your other files but it used by search engines to more easily & quickly discover the content on your site. It’s normally simply called something along the lines of ‘sitemap’ and will also normally have an ‘.XML’ extension – e.g. ‘sitemap.xml’. Sitemaps are read by search engines and this information is used to get a clearer picture of things like which pages & files there are on a website; and what type of pages & files theses are (for example, contact pages, downloads, or blog posts)
A sitemap is designed to help your site communicate with Google and the other search engines by providing detailed information about your sites pages and contents What is a sitemap and why does my website need one?
Your main website navigation is how your website visitors find their way around your website, however, these links may not always provide the whole picture to visitors. For example, there may be pages that aren’t particularly relevant to a visitor so they may not be shown these. However, the website owner may actually want all the website pages to appear in Google (as this is an important source of website traffic for many sites) so a sitemap is a fast way of letting the search engine know things such as the following:
- Which pages & files exist on a website
- When each page was last updated
- How often the page is updated
- Alternate language versions of the individual page
- For video, how long the video is, what is the appropriate age rating, what is the video category
- For images, what is the image of, what type of image it is, and what is the image licence
Having a sitemaps is particularly important for:
- Sites that contain pages or areas that are not available through the site navigation
- Sites that use technologies such as Ajax, Silverlight, or Flash which can’t be ready easily by search engines
- Sites that are very large meaning web crawlers may miss some of the new or recently updated content
- Sites that have a lot of pages that are isolated or not well linked together
- Sites that have few external links for example, new websites)
What does a sitemap look like?
Sitemaps for newer websites are often dynamically generated so change when new content is added. They use the XML mark-up which is like HTML but don’t have any styling information attached. Looking at the raw file may be confusing, but an XML viewer will show you the file in a more user-friendly format. Some internet browsers have an in-built XML viewer. Here is are the sitemaps for this website:
- The main sitemap which provides link to the category sitemap – https://staging.sevencreative.co.uk/sitemap_index.xml
- The sitemap showing all the site’s posts – https://staging.sevencreative.co.uk/post-sitemap.xml
- The sitemap showing all the site’s post categories – https://staging.sevencreative.co.uk/category-sitemap.xml
- The sitemap for all the pages on this website – https://staging.sevencreative.co.uk/page-sitemap.xml
Here is another example of a simpler sitemap:
This particular site is quite big which hundreds of blog posts, articles, images and pages so the sitemap structure is quite big
Website sitemaps are a very established part of a website structure (having been introduced in 2005) and continue to be important for search engine optimisation purposes. If you want your site to index properly within search engines, then making sure your sitemap is up-to-date and working correctly a very important part of your activity
Is my website’s sitemap up-to-date?
There are several ways to find out if your sitemap is up-to-date – some fast and some a bit more fiddly and slow. Some sites may not even have a sitemap which may be a problem from an SEO perspective. The best way to find out for certain is by asking an SEO expert to have a look.
If you’re looking for an SEO expert or an SEO company in Sheffield for help with your website and its search engine optimisation (SEO), please give us a call on 0114 383 0711 or visit our contact section
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What is the ‘passive voice’ and why is it important in Search Engine optimisation?
If you’ve ever delved a little more deeply into search engine optimisation, you may have come across talk of the ‘passive voice’ in relation to page content. Or more specifically, why you should be avoiding using the ‘passive voice’ too much. For example, one of the most popular and widely used SEO plugins is Yoast which specifically warns against a use of the passive voice in more than 10% of the page text content. Therefore, we thought we’d take this opportunity to discuss exactly what the ‘passive voice’ is, and how to improve your page content for SEO. Don’t forget, Seven Creative is a very well established Sheffield SEO agency providing SEO services for many years. Give us a call if you would like help with your website optimisation
What is the passive voice?
“The passive voice is used to show interest in the person or object that experiences an action rather than the person or object that performs the action. In other words, the most important thing or person becomes the subject of the sentence.” – ef.co.uk
The ‘passive voice’ is a grammatical construction which contrasts with the ‘active voice’ (the standard English sentence structure). A good way to explain this is therefore to contrast the two with examples.
Let’s start with the subject who does something (verb) to a thing (receiver) e.g. the man (actor) throws (direct verb) a ball at the wall (receiver). In the passive voice, the actor and receiver are switched making the receiver the grammatical subject. The meaning stays the same, just the word order changes e.g. the wall had a ball thrown at it by the man. You can even omit the actor completely and say ‘the wall had a ball thrown at it’ which is still perfectly understandable but simply omits some of the information
So why omit the passive voice?
Well, this is an SEO article so it would be rude to not also talk about Google who are the largest and most sophisticated search engine. I say they’re a search engine put actually Google is an ad agency who sell access to us, the consumers, to the advertisers. To keep us loyal they need to provide us with the highest quality content. In other words, out of a thousand potential websites, they need to show us the best quality (and most relevant) ones first (this is page 1 of Google search results). As we humans prefer the active voice, Google therefore uses this factor in its ranking decisions (algorithm) and discriminates against sites that use the passive voice too much
Firstly, the passive voice makes your sentence longer and wordier. Here is an excellent example from Yoast:
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The passive voice almost always makes your message less clear.
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Your message is almost always made less clear by using the passive voice.
Secondly, using the passive voice makes your sentences more complex and require the audience to use more ‘thinking’ to understand it. Complex sentences mean more thinking which means it’s less likely you’ll get your message across
So how do I swap to the ‘active’ voice?
Almost every example of the passive voice has an active voice alternative so it’s simply a case of spending a little bit more time thinking about what you’ve written and re-writing those sentences that are wordy or more complex than they could be.
When you rewrite your sentence to the active voice, not only will the verb form change, but also the actor and receiver will change places. Here are some examples:
This blog post was written by me > I wrote this blog post (past simple)
The website is being optimised by Seven Creative > Seven Creative are optimising the webpage (present simple continuous)
The page will have been optimised by us > we will have optimised the page (future perfect)
I could go on but I’m sure you get the gist!
Are there exceptions?
Not only is it sometimes just more logical to structure a sentence in the passive voice, but writing is an art, and you may simply prefer the passive voice.
In other words, don’t avoid the passive voice at all costs. Rather, consider your audience in relation to your sentence and decide if the active voice may be a better alternative. However, to properly optimise your content for SEO purposes, aim for no more than about 10% use of the passive voice. Remember, in most cases, the active voice is easier to understand and that’s ultimately the aim of the game.
A well search engine optimised website means better ranking and more leads
Here at Seven Creative we’ve been working on SEO and optimising website for many years. If you’d like a hand with your site, give us a call on 0114 383 0711 or visit our contact section to get in touch
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Stanley Knife Blades Useful for These 5 Household Tasks
Stanley knife blades are always popular due to their use across a number of different tasks. Suitable for a variety of different purposes, these cutting tools have been manufactured for decades; so you can be confident in their reliability and quality. Knife-Point believe in the effectiveness and value of Stanley knife blades; and always offer great choice to their customers when it comes to these products. For those wondering where they may come in useful, this supplier have put together a guide surrounding 5 ways in which they could help you around your own property.
Card Making at Home
Extra-curricular hobbies can be highly-rewarding and give you a focus for your free time. One activity increasingly on the rise is card making; which appeals due to its requirement for creativity. Making cards is also a great way to save money, as you can buy the materials you need in bulk and avoid high shop prices. Stanley knife blades are perfect for cutting any pieces you need for your designs.
Projects at University
Product design and textiles students are just some of the many within education who can benefit from Stanley products. Whether it’s for creating prototypes or models; you can always be sure that they’ll allow you to work accurately and effectively. The blades can also be bought for a reasonable price; which is always an important factor when getting by as a student.
Day-to-day DIY
If you find yourself in a situation around the house when you need to cut something, but don’t have the tools you need to do so, it can be extremely frustrating. If this sounds familiar to you, then the Stanley knife blades at Knife-Point could be a great investment for you to make. They can help you out of all sorts of difficult situations.
The Removal of Carpets
Commonly more popular for crafting application, Stanley knife blades are also suitable for heavy-duty tasks too. Carpet and vinyl are just two of the types of flooring that they can help you remove and there are a number of different options when it comes to blades types. After using these products for applications like carpet fitting, you can look forward to long-term satisfaction.
Making Models
A great way to escape the worries of your week and focus your energy on doing something creative; it would be a real shame if model making were to die out. For those who do take enjoyment out of the activity, Stanley knife blades are always sure to be useful. Perhaps not as popular as it once was, model making still has plenty of charm attached to it
Swann Morton, Stanley Knife Blades and Trimming Knife Blades
For great choice and quality when it comes to the purchase of blades, look no further than Knife-Point. They have been leading the way for the supply of Stanley knife blades, Swann Morton, planer blades, trimming knife blades and snap off blades for many years; and are confident you’ll want to keep coming back once you’ve used them.
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What is a URL shortener and should I use one?
What is a shortened link?
A URL link shortner is a way of shortening or disguising a link. They’re normally used to create a shorter version of a very long link but can also be used to track click-throughs or often to disguise a link (commonly for nefarious purposes!).
What does a shortened link look like?
Here are some examples:
Example 1 – shorten long URLs
Seven Creative publish a new article but the URL is very long. They want to post the link to their Facebook page but the link is just too long. So they decide instead to use a URL shortener before posting:
Is shortened to:
The shortened link is posted to their Facebook page. When someone click the link it opens the long link
Example 2 – track links
Seven Creative are conducting an integrated marketing campaign to promote their SEO services. They’re using a combination or viral marketing, paid for placement, and organic social media. In order to track their ROI they need to be able to see which links are brining in the most traffic:
The URL: https://staging.sevencreative.co.uk/seo-agency-in-sheffield/
Is shortened to:
and
All of which resolve to the original URL. And they also create a final shortened URL (for other SEO purposes):
bit.ly/sheffield-seo (although still a shortened link, this also more user-friendly)
When people click on these links, the source is tracked giving them an indication of where the traffic came from and which marketing activity is having the biggest effect
Example 3 – disguise links
A scammer hacks someone’s website and places several pages there selling fake designer clothes.
They want to send out a million spam emails to get people to get them to visit their new pages, but, not only do they have to disguise the URL (or the fact they’re hosting their content on a hacked website), they also have to disguise the link to avoid it being picked up by spam filters – with a shortcode link, as you saw in example 2, you can have many links as you like all resolving to one URL
How do I get a shortened link or link shortener?
There are several options for links shortners but the easiest is to use one of the many free link-shortening services – the most well-known of these is Bit.ly
Alternatively, you can install some free link-shortening software on your website and do it that way, or finally you can simply create 301 redirects for short URLs to the longer ones
Should I use a URL shortener?
These days we don’t really have need to use a link shortener as the places we share our links (like on social media) will often shorten our links for us.
However, there’s not real reason why you shouldn’t use one if you feel you need to. Just remember that people are more web-savvy and cautious these days so may not click on a link if they can’t see its destination